Kroger Seltzer – Mandarin Orange

Well, the can is a swirling two-tone orange mess, consistent with the style of all flavored sparkling waters, but the ugly, inelegant Kroger logo is front and center—so it doesn’t matter if the rest of the can is lovely—it’s an ugly can. They had the chance to do something weird that would stand out—like, say, not matching the colors with the flavor—or doing an ironic generic version—or something so bold or unexpected I can’t describe it (duh). But seeing how Kroger bought my local grocery store and then ran it into the ground with greed and lack of vision—what do I expect. Well… there is still hope for the future—maybe they’ll fix up the store and make really cool seltzer cans. The Mandarin Orange flavor sparkling water is weak, as well, not much flavor there, but it does exist—you can call it “subtle” if you want. It’s fine.

No. 99 – 5.21.25