“Mind Control”
I didn't expect much from this soap, in that the featured ingredients—Aloe Vera, Turmeric, Lemon, Neem—are all fine for your skin—but I assumed, the combination of, might smell citrusy, which is not my favorite. It's essentially an acne soap, I assume (“Oil Control”), and is from the Bajaj company in India, and cost under two dollars. What I didn't expect was to get totally obsessed with the fragrance, which caught me off-guard. Not that it's unusual or weird, but because it evokes something, and I can't put my finger on it. I will try again. It continues to cast an odd spell over me, yet I can't say why. The best way to experience it, as with a lot of soap, is to wash your hands with it, then cup your hands over your nose and mouth and take it in. Then the soap smell mixes with your skin and doesn't smell as harsh as just sniffing the bar itself. I've been doing this for months with this bar of soap, not wanting to use it up—because I find it so mysterious, and I'm afraid that I'll never be able to find it again. Though I do have pretty good soap record-keeping, so I know that I bought this one at India Food Mart on Drexel Ave., in Oak Creek—so maybe they will have more.
I'm not likely to ever figure out what the fragrance reminds me of. I honestly thought, for a while, that I'd just blown it out of proportion, and had a particular day—you know, the day when everything seems magical—broccoli is the best food you've ever tasted, crap coffee tastes like it came from the gods. But this soap has been consistently freaking me out with whatever its olfactory reference is. This reminds me of the problem I have, in general, with my powers of smell and taste reference and description. I'm not one of those people who can sip some particular coffee and say: “Bing cherries, saddle leather, and pigeon-coop.” I mean, I know what I like, but it's hard to explain why.
So... I'm at a loss with this soap to say anything other than it ignites the nostalgia centers of my brain. For that reason, one might not trust it—but nostalgia can be a very strong emotional trigger. I just wish I could figure out what—nostalgia for what. My only theory is that the fragrance producers in the West are constantly tinkering and updating fragrances of everything from toothpaste to laundry soap to bar soap to room deodorizers, etc. And over time, certain formulations of smell have passed by the wayside. But in India, some fragrances are utilized that might be very similar to what used to be produced in the USA five decades ago, but the times and current fashions have moved on, over here. India might be kind of a “time machine” for certain things like that. And so, maybe this soap is reminding me of a soap, or detergent, or that of a friend or relative, from my childhood. I've said similar things before—that smells like that take me back to the my childhood, or say the 1960s and 1970s—those things can evoke a very strong emotional response. This is the way we can legitimately time travel.
Soap Review No. 123