Swedish Dream – Seaweed Soap

“The Sea + Weed”

This soap comes in a really cute box with a lovely shade of blue, a white seahorse, and a fisherman highlighted in red—it makes you think of nostalgic children's books. The soap itself is an off-white hockey-puck with a seahorse engraved. There are enough non-English words to make you think it comes from Sweden, even though it's from Cranston, RI—which is at least near the sea, and I'm sure a lovely place to live. Everything about this says “yuppie soap”—but even so, it was really nice on my skin (it claims to contain marine algae for that purpose). Also, they just really scored with the fragrance—it's like in my top ten—I can't get enough. Among the mind-numbing chemically ingredient names, I see: “sea lily fragrance”—maybe that's it. Anyway, I keep going back to try to figure out why it makes me think of the sea, when I smell it. What does the sea smell like, anyway? Yet, it's undeniably evocative, and nothing else will come to mind, but... the sea. It could be all suggestion. The seahorse, after all. Sweden. Maybe it's all in my mind. But isn't the sense of smell, which happens in the brain, ultimately, “all in the mind?” Maybe I'm overthinking things. But what is it with The Sea? Shouldn't we fear the Earth's large bodies of water, particularly the saltwater ones—you can't drink it, we can't live in it, and there's only so long we can live on top of it—shouldn't “The Sea” be the horror of all horrors? Yet we have these fond, loving feelings about it. I guess there's a part of us that knows—that's where we came from, and that's where we're going back to, ultimately.

Soap Review No. 103