La Croix – Pastèque

A few years back, when I drank sparkling water, and didn’t want to give it much thought, I just automatically went for this one, Pastèque (Watermelon), from La Croix, because as soon at it hit your nose… it’s watermelon. I’m a big fan of watermelon—in fact, I used to collect anything that exploited the image of watermelon—bowls, cups, potholders, magazine ads, jewelry, fine arts, you name it. I’m also a big fan of watermelon, the fruit, but I eat far too little of it. For one thing, it’s highly seasonal, and for another, they’re big, so if you walk to the grocery store, a watermelon might be your entire grocery trip. You can buy fruit salad, sure, with various melon ingredients, but watermelon doesn’t hold up well, for long, after it’s been cut into chunks, so it really has to be fresh—or it ends up just being sad.

I used to make a point of visiting summer festivals whenever I could, and my very favorite, growing up in Ohio, was the Milan Melon festival, which was always over Labor Day weekend in Milan, Ohio—which is one of my favorite small towns. It’s also the birthplace of Thomas Edison, which isn’t connected to melons, that I know of. Anyway, I don’t know why they got the Melon Festival—because Milan starts with “M” maybe? Anyway, I remember some good muskmelon, or cantaloupe, ice cream… but it’s hard to make good watermelon ice cream—or really, watermelon anything—that improves on watermelon. There’s some okay watermelon candy, but still, it’s just candy. So, this particular sparkling water is my favorite thing (that’s not watermelon) that’s got the essence of watermelon. Still not as good as watermelon (but then, watermelon isn’t even as good as watermelon, if you know what I’m saying)—but still one of my favorite flavored sparkling waters.

8.17.22